Customer’s don’t just ‘get you’ and want to work with you. Because, 99% of the time, you’re trying to formulate what you do with fumbling sentences, too many fancy words, and an assortment of products or services, that leave you and the person listening to you, wondering (yet again), WTF! In your head it makes sense, but when you speak it’s mumbo-jumbo.
This does NOT mean you’re broken! And you do NOT need fixing! You’ve just been given parts of a puzzle … and now it’s time to find the other pieces together.
GLAD YOU ASKED!
I’ve created two possibilities for you: The Visionary Hub and Wonderland. This isn’t about special tricks to woo your mind and leave you bamboozled and back where you started. Nope, this is about using my IP (intellectual property) which helps me and you dig deep and pull out of you, your Life Purpose which will then lay out the foundation for your business in terms of:
The folks that are WANTING to buy from you and waiting for you to wake up!
YOUR MESSAGE AND IP
We’re going to stop all the fumbling for words on ‘what it is you do’ using your Intellectual Property.
WHAT YOU SELL
We’re going to narrow down on the gazillion ideas and get you focused (not limited – big difference)!
You’re going to know how to put campaigns together anytime, anywhere and know what content to create at the drop-of-a-hat without the hesitation or frustration.
Please don’t be fooled by Marketing jargon such as ‘audience’ or ‘campaigns’ or ‘Discovering your purpose’, that you’ll be reading in my copy. Because what you know, and what I teach are two different pairs of shoes.
The first six-months we take detailed and action-packed steps towards building the FOUNDATION needed for a business and brand of purpose and influence. I cannot stress just how important it is to build your foundation – not just a Business Plan.
Your Life Purpose will reveal to you your Soul Tribe, Your Purpose and Niche/Market.
Meet your Soul Clients. What products and/or services are customised for them?
Put your Life Purpose – Soul Tribe – Niche/Market to the test
MONTH FOUR & FIVE
Create, Build and Plan the content of two product launches. Project Management included.
Presentation of the Launch Campaign for Product/Service Launches + Feedback for tweaks and adjustments.
The next six-months is about developing the creative campaigns to test and tweak your strategy developed over the first six-months. This also includes working on your ‘tech-world’ (Website, Sales Pages, Copywriting, Visual Branding, Events, Social Media Content Strategy and more).
Now that you know exactly who you’re to serve and WHY, your messaging is much different to before, as well as your limited belief and confidence in your enigmatic purpose to move the human race forward using your own methodology that will disrupt the norm and set you apart as the leader in your niche.
This month is all about sales. The how’s in all communication including Consumer Behaviour Psychology and Case Studies.
Purchased the add-on to create your Visual Branding? This is when it happens!
Creative Workshop Month to plan your Advertising Campaigns.
Sales Pages, Brochures, Flyers, Sales Letters – all things Copywriting this month!
Create, Build and Present your Advertising Campaign. Prepare for feedback, tweaks and praise!
MONTH ELEVEN & TWELVE
Product Launch including your Social Media, PR & Media Outreach and Planning. Graduation of Class of 2020/2021.
WHICH ONE IS FOR YOU?
WONDERLAND: I am your outsourced Brand Marketing Strategist that assists you with everything 1-1: Copywriting, Campaigns, Ideas for Content, Visuals, Research, Website Design & Development, Membership Development, Course Creation, Sales Page creation, Prepping for Media & PR, Networking, Assisting with signature keynote talks, workshops, social media marketing and more. Here I literally hold-your-hand without mothering you to get the work DONE TOGETHER.
THE VISIONARY HUB: I coach and mentor you on what needs to be done. YOU need to implement it on your own, together with the Visionary Hub as your accountability partner. Here I guide you, you have the responsibility to put the WORK into ACTION YOURSELF!
➢ Souls who don’t believe that their thoughts create their realities.
➢ Business owners who don’t want to stand out from the crowd and are happy where they are.
➢ Business owners who aren’t ready to fully show up to every session with the intent to execute what they learn
➢ Victims who blame everyone for their failures and aren’t prepared to take responsibility for their success
➢ Logical, rational thinkers (predominantly)
➢ Proactive problem-finders
➢ Turn your same-same business into a one-of-a-kind business that is indescribably YOU
➢ Take you from No Name to Brand Leadership
➢ Address broken mindset loops that keep most business owners small
➢ Show up and put your BIG Vision and LIFE PURPOSE into ACTION – no more excuses – YOU are the Master of your ship
➢ Create a change that lasts and gives you the tools to handle anything and everything that comes your way long after we’re done in 12 months
➢ Use 70% PSYCHOLOGY 20% ENERGY-woo and 10% powerful business strategy to make life and business-changing shifts that your business and life have been DREAMING of
I’m Sashka Hanna-Rappl. Actress-Singer-Dancer turned Branding Marketing Advertising and Sales Strategist. Author, Writer, Thought Leader, International Speaker, Founder of Brand Your Soul®, Soul Brand Marketing® and BrandSashka. My Purpose? To raise Leaders who are hiding with underdog mentality believing for some weird reason that they're not 'enough' to be a Brand Leader. My Promise? To always build your brand from YOUR soul and no-one else's. And take you from no-name to Brand Authority. My Vision? To help Soul Leaders find their Life Purpose and once they do put it into ACTION to achieve infinite results in this and the next lifetimes. I’m passionate about working with Visionaries – Rebels – Free-Spirits and Misfits who challenge the status quo and crave knowledge and wisdom. Soul Leaders are both men and women and a passion of mine working with teenagers who seek their leadership role but don’t know how to find and implement it. I work with you from the inside-out.And I ensure that you are held accountable for your dreams – desires and life purpose. You were born an original and there’s absolutely NO reason for you to die a copy. I have worked with on- and offline businesses in all areas and who have always sought Purpose over Profession – leaving them feeling bored – stuck and no direction in their lives. By using my signature system Brand Your Soul and Soul Brand Marketing everything turns around and there is meaning and purpose to what you’re doing. You’re not just ‚one-of-the-crowd’ any longer, you’re a magnet-attracting purpose-fulfiller. I help you to see the BIGGER vision and to make it happen without any fear or apprehension or overwhelm. This is one of my strongest vices: Chunking down the overwhelm and creating bite-sized bits to help you move forward into your Life Purpose with confidence-clarity-grace-ease and vision.
What I'm NOT: * A Mindset Coach: Although I have all the qualifications from NLP to Psychology, I do not have the patience to be a life coach and take my hat off to those who can do this. But this just isn't my "thing". * An answer to your prayers: Oooh the pressure! With a tendency to be a bit of an over-achiever (I'm being mild here), and in love with my ego (yes, she's pretty awesome). I'll leave the answer (or living) on a prayer to my friend Bon Jovi and I'll stick to just being your Leadership Accelerator! * A mother-figure: No thanks! I have three kids, a partner, a dog and slave to one cat. My hands are full. But I will take being your kick-up-the-butt to finally getting on your feet and things done. * Your tech-friend: I may be brilliant at all the techy-stuff, but I don't sell my expertise in this - there are other folks specialising in this. Me? I'll stick to what I'm exceptional at. What I AM? Fooooking phenomenal at building brands that take you from no-name to brand leadership and influence generations. Working with high-calibre brands such as Swarovski, Harrods and even 'smaller' 'no-name' high-calibre brands, and making sense of all their creative visions and ideas and translating it to their soul group and clients so that they are finally being understood AND being profitable, is my super-talent. I work at lightning speed. All my ideas are directed just at you. Because I'm a psycho(logist), I get you, your emotions, your personality and your empathy and high-sensitivity. So I know what tools, methods and "stuff" fits to YOU and your soul brand. I don't sell you what's not going to make your heart sing.
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