HOW DOES SOCIAL MEDIA INFLUENCE BRAND PERCEPTION?
Influencing brand perception through social media can’t be a random act or a chaotic experience. Social media is one of the best tools that your brand has....
Author: Sashka Hanna-Rappl
HOW TO FIND A BUSINESS NAME IN 12 HAPPY STEPS
Having a „brand“ name isn’t easy to choose though. I’m sure you’ll agree. For example, if you’re a parent looking to name your unborn child or if you have pets that you’re wanting to name. You can confirm that name-finding is a tad – „stressful“. No wonder...
November 5, 2015
3 Pet Peeves About Advertising, That’ll Make Your Business Famous
The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. Minimalist design has been highly influenced by Japanese traditional design and architecture. In addition, the work of De Stijl artists is...
September 26, 2015
The Branding Lesson I Learned From Head Lice
Just recently head Lice and Brand Awareness became my topic of thought and discussion. It's not something that you'd typically be talking about, but the similarities are rather surprising. Join me on how I destroy head lice and gain stamina to becoming the brand awareness...
Is your business working for YOU, or are you working for your business?
I used to be a slave to my business. I used to work long hours and was ALWAYS busy. And you know what? I was proud of that!!! And then, I fell ill. Very ill. I was wiped out for the entire month of February....
How To Whip Up A Delicious Brand With Consistency in 5 Minutes
Did you know that 65% of the population are visual learners? As a business owner, That means that your customers will "remember" you through your visuals. Are you implementing your visuals with What effect will this have on your brand consistency? ...
1 Easy-Peasy Step To Eliminate Sensory Overload
You feel empty.You have no energy to move forward. It feels like you’ve hit a wall. You’re grumpy, sometimes a little aggressive and feel „meh“. All your efforts for getting your business moving forward feels like an effort...
August 15, 2015
How To Use Snazzy Digital Tools For Mesmerizing Advertising
FINALLY!! You cross the last „t“ and dot the last „i“. Your signature of approval signed on the dotted line. You feel a bit queasy. A little unsure if the advert you’re about to release into the world, will achieve the goals you set for it. Or...
How To Network Like A Soccer Mom To Accelerate Your Business
You’re wanting more business. More inspiration. More ideas. And more money to fund your ventures. But you’re stuck. You have no idea how to move forward to achieve your business dream. Do you spend time on content marketing? Invest in more social media ads?...
How To Conquer Fear In One Step
It’s only a thought in your mind. And you can change your thoughts. You can choose your thoughts. I am no super-woman – I too am challenged with Fear. For example: What if I don’t live up to the expectation of my husband? What if...
June 15, 2015